On Episode 155, Dave Woodward of ClickFunnels is in to talk about Traffic Secrets and the book of the same name. Dave is chief revenue officer and a partner at ClickFunnels, a company that promises that you are “just a few simple clicks away from a beautifully-designed website marketing funnel.” I wanted to get to the bottom of that–and get a view into the book the head of ClickFunnels, Russell Brunson, wrote recently–Traffic Secrets. So Dave and I chatted a while back. You’ll get a view into Dave’s background, how ClickFunnels grew to $100 million in less than five years, a little about direct response advertising, and what is happening with ClickFunnels. This was recorded before COVID-19 had started to take over the world, but it’s still brimming with great thinking.

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