Lessons from Radio

On Episode 13, we’re talking with Anthony Rudel, who runs WCRB in Boston. He’s a legendary figure in radio and has also spent a lot of time as an author, a communications and branding consultant, and a college professor. I wanted to understand the lessons that radio can teach us marketers, and maybe what marketers could teach radio. So Tony, with his distinguished career, seemed like the right one to talk with.

 

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