Podcast

Inside an Upstart Food Business

On Episode 12, we’re talking with Vanessa White, who founded Jaju Pierogi with her sister not long ago.

Top 5 B2B Marketing Fails

On Episode 11, we have Tony Temple back to go through his list of the Top 5 B2B Marketing Fails.

Inside Innovation Districts

In episode ten, we’re talking about innovation districts with the director of the N-Squared Innovation District, Chuck Tanowitz.

The Sales-Marketing Relationship

In episode nine, we’re talking the sales and marketing relationship with Morris Porter.

Death-by-PowerPoint

In episode eight, we’re back with Duncan Chapple again and a short part two on slide shows and analyst relations–or death-by-PowerPoint.

Analyst Relations

In episode seven, we’re talking analysts relations with Duncan Chapple, Managing Partner at Kea Company, a global advisory firm that delivers influencer relations and strategic guidance for vendors of high tech products and services.

Cause Marketing

In episode six, we’re talking with Sheryl Victor Levy, VP of Marketing and Communications at the Museum of the City of New York, about cause marketing and corporate social responsibility. How does it work? What are the ins and outs?

Managing Suppliers and Other Marketing Curiosities

In episode five, we’re talking with John Haworth – the man who founded and led marketing for Fidelity’s HRO operations, worked directly for Dave Duffield at PeopleSoft, and headed up strategy, bizdev, marketing and international sales for BrassRing. He also led the BrassRing Labs innovation group.

All Things CMO

We’re talking all things CMO with David Cooperstein, an independent marketing and strategy leader whose past clients include PebblePost, Adobe and Ascendant Network. David works with start up companies, including TVision Insights, SummitSync and Cuebiq, on marketing, positioning and strategic advice.

Demystifying Tone of Voice

In episode three, we’re talking with Ben Afia – a real guru when it comes to tone of voice. You’ve probably heard that term bandied about.